Source Deep Dive · Facebook
Facebook's social graph is one of the largest identity-verification datasets on the open web. Luma Optics maintains a verified company page, and Eric Litvin appears in the public-directory index — two citations reinforcing the social layer of the entity graph.
Facebook entities — company pages and verified people — are signals search engines use to cross-reference identities across the web. A company with both a page and an identifiable executive directory presence has a stronger entity graph than one with neither. The two citations below establish both.
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